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AI Book Review / Paul Morrison's avatar

Great piece thanks Thomas

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Thomas Rauch's avatar

Thanks a lot, Paul, glad you liked it!

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Svenja Litz's avatar

Great article! This really captures the truth- industrial digitalization is not just talking about fancy technologies but fixing what matters!

Smart.

With the right partners.

And within the current possibilities of the involved organization.

What I would like to add are the following thoughts:

1)Measure impact, not activity.

Why it matters? You can't manage what you don't measure. Activity without impact is just noise. It's not about doing less, it's about doing the right things. When we focus our energy on meaningful impact, we achieve more and create space for the really amazing results.

2) Treat change as part of the job, not as a side project.

Customers requirements changes, market changes, global economic changes - stay flexible and adjust your original goal to a moving target if needed. Never forget to solve the current problem which might change over the time.

3) Bring the energy- enthusiasm drives adoption.

Be a role model! Tools and processes alone don't create momentum- people do.

Enthusiasm turns “another initiative, project or development…” into “OUR initiative, project or development”. And that shift fuels a culture where everyone takes ownership of success.

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Thomas Rauch's avatar

Great points! Your additions about "measuring impact", "treating change as part of the job" and "bringing energy" go right to the heart of where many digitalization projects succeed or fail.

Especially “Measure impact, not activity” resonates strongly. It’s easy to get lost in dashboards and KPIs that dont drive decisions.

Thanks for taking the time sharing these insights, Svenja. They add real depth to the topic.

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